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Marketing Cloud Next is powerful, HubSpot is painless
HubSpot vs Marketing Cloud Next isn’t a small-company versus big-company choice. It comes down to where your data lives, which channels you need and who will run it.
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Salesforce acquisitions are huge, and brands are nervous
Six Salesforce acquisitions in a year, each filling a gap in the marketing stack. Here’s what each one brings, where it fits, and why brands are both excited and nervous.
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Next Level #7: Cut segment credits with two hidden settings
Every Data 360 segment behind a Marketing Cloud Next campaign has two settings that quietly drive its credit bill. Most teams set them once and never look again.
